Creating engaging video content for your mortgage business can be challenging. Between the competition, the pressure to sound professional, and the ever-shrinking attention spans online, it’s enough to make any mortgage broker want to throw in the towel. But wait! What if the key wasn’t expensive equipment or a polished script, but simply being yourself? In today’s episode of A&D Market Digest, social media mastermind Dario Medrano takes you inside the world of mortgage marketing. He’ll show you how to overcome the challenges and strengthen your mortgage business with the power of video.
Key Highlights
- The importance of social media for mortgage brokers
- How video content can transform your lead generation efforts
- Tips for creating engaging and original videos that stand out
- Dario Medrano’s journey to becoming a social media superstar in the mortgage industry (and the secrets behind his success)
- How to get started creating video content, even if you’re a beginner
Tune in to our A&D Market Digest and learn more about how video content can help you connect with your clients and reach new ones.
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Mortgage News
- NMN — Title premium volume falls 31% year-over-year. Title insurance premiums written declined by 31% last year compared with 2022, which was more than the 27% drop off in mortgage volume seen over that time.
- Scotsman Guide – Bridge the Generational Divide. Article by CEO Max Slyusarchuk. Four generations comprise almost all the homebuying public today — from Generation Z to baby boomers. The key to success in the current market lies in understanding the vast differences across generations. The organizations poised to lead are those that can effectively communicate with each generation on its own terms.
- HousingWire – White House, HUD announce $5.5B in housing and community development grants. The U.S. Department of Housing and Urban Development (HUD) and the White House announced $5.5 billion in funding on Tuesday that will be distributed through more than 2,400 grants to 1,200 communities in various states, urban areas and other localities. The funding is designed to address a series of local needs including affordable housing, homelessness assistance and community development.
