LEADer CRM Wins 2025 Innovations Award

A&D Mortgage News
February 20, 2025
LEADer CRM Wins 2025 Innovations Award

At A&D Mortgage, we believe that mortgage professionals deserve technology that simplifies their workflow, enhances efficiency, and ultimately helps them close more deals. That’s why we’re thrilled to announce that LEADer CRM, our powerful customer relationship management platform, has been recognized as a 2025 Innovations Award Winner by PROGRESS in Lending! 

This prestigious award highlights the most forward-thinking technologies in the mortgage industry, recognizing solutions that provide real value, improve efficiency, and create measurable impact. LEADer CRM was designed specifically for mortgage brokers, and this honor reinforces its role as a transformative tool in the industry. 

What Makes LEADer CRM Award-Worthy? 

We developed LEADer CRM to solve the real challenges that brokers face every day. Unlike traditional CRMs that are costly, complex, or lack mortgage-specific features, LEADer CRM is built for mortgage professionals from the ground up—and we made sure to keep it simple, secure, and completely free.  

Here’s why mortgage brokers have chosen to use LEADer: 

  • It’s FREE – No fees, no hidden costs, no surprises. We value our partners’ success and believe technology should empower, not burden. 
  • 🔒 It’s SECURE – Your data is yours and yours alone. A&D Mortgage never collects, shares, or sells your information. 
  • It’s EASY – Designed with an intuitive interface, LEADer CRM is simple to use, so brokers can focus on clients, not complicated software. 

By providing smart automation, pipeline tracking, and lead management tools, LEADer CRM helps brokers reduce administrative tasks. Brokers can spend more time growing their business. 

How LEADer CRM Empowers Brokers 

Brokers today face increasing competition, a complex lending environment, and the constant challenge of managing multiple client relationships. LEADer CRM simplifies the process, allowing brokers to: 

  • Organize and track leads effortlessly 
  • Automate follow-ups and client communications 
  • Streamline loan processing and pipeline management 
  • Enhance customer engagement and retention 

 With LEADer CRM, brokers can work smarter, not harder, focusing on closing deals instead of juggling spreadsheets and email chains. 

A&D Mortgage: Committed to Broker Success 

Winning the 2025 Innovations Award is a testament to A&D Mortgage’s commitment to supporting brokers with the best tools, technology, and resources. By offering LEADer CRM for free, we’re ensuring that brokers of all sizes have access to cutting-edge technology without financial barriers.

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 Our mission has always been to grow together with our partners, and this award is just the beginning. We’ll continue listening to brokers, enhancing our technology, and delivering solutions that help you thrive in an ever-changing mortgage landscape. 

Ready to Experience LEADer CRM? 

If you’re an A&D Mortgage Approved Partner, you already have access to LEADer CRM. Not yet partnered with us? Now’s the perfect time to see how A&D Mortgage can help take your business to the next level. 

A&D Mortgage News