AD Market Digest for Week of 11/11/24

November 11, 2024

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In the latest episode of AD Mortgage Market Digest, our SVP of Business Development, Michael Pearson, offers expert advice on how to succeed as a loan originator. This episode is packed with valuable insights to help you build stronger relationships, leverage the latest tools, and stand out from the crowd, whether you are a new or experienced loan originator.

Key Highlights

  • Finding the right mentor and network as an essential starting point
  • Why persistence, knowledge, and strong follow-up skills are the foundation for becoming a successful LO
  • How to stand out online by using social media, building a strong website presence, and maximizing your visibility
  • Why there is no correlation between age and success in loan origination business
  • The importance of finding the right lender that aligns with your goals
  • How new LOs can benefit from the AD’s Loyalty Program, including faster loan processing, lowering closing costs, etc.
  • Using innovative technologies such as AI systems, CRMs, and loyalty programs as a way to stand out in today’s mark

Watch the full episode of Market Digest to arm yourself with the tools and knowledge to succeed in today’s competitive mortgage market.

Mortgage News

  • NMP – Home Price Growth Slows to 3.4% YoY In September. Home prices made only small jumps on an annual basis this September. They are expected to relax even further by the same time next year. Property data provider CoreLogic just released its Home Price Index and and Forecast, which indicated home prices rose by 3.4% in September – the slowest growth rate in over a year – and are projected to slow to 2.3% by Sept. 2025.
  • HousingWire – Housing market pauses for election. Inventory, new listings, sales, and prices all dipped this week. The autumn seasonal decline is upon us. The election took up a lot of peoples’ lives last week, and that obviously delayed some listing and sales activity, plus we’ve had spiking mortgage rates. 
  • Scotsman Guide – Is the worst coming to an end? NAR’s chief economist thinks so. The housing industry is on the verge of a turnaround, according to Lawrence Yun, the chief economist for the National Association of Realtors (NAR). But don’t expect interest rates to fall back to 4% anytime soon.
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author Carl Holman

Written by

Carl Holman

Communications Manager

As AD Mortgage’s Communications Manager, Carl Holman has more than 20 years of expertise in marketing, media relations, and communications, having spent 10 years of his career in mortgage lending and real estate. He holds a Bachelor’s in Journalism and Mass Communications from the University of South Carolina.